Poptail's Dream

London, UK
October 2018

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Spatial Design

Inspired by 60’s inflatable furniture and architecture, we created a temporary inflatable structure for ice cream brand Poptails & Dreams for use at events and festivals. Only requiring shelter from the sun and back, we were able to create a structure with wall and roof in one, utilising the structural of a clam shell, ice cream emerges from the structure as a precious as a pearl on a hot summers day.